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Bin Halim For General Trading
Ben Halim company was established in 1948 under the name Ben
Halim & bros. Working in the field of general trading of all
sorts. Although the start was some How modest , however .
the basis and foundations for this structure were solid and
firm , which opened the way and enabled us to advance in the
field of trade from its widest doors until arriving at this
stage which we always admire and proud of , in spite of the
fact that this company is private company and considered to
be a family company with limited liability , and its current
general manager is Mr. Mansour Alamin Ahmed Ben Halim and
his brothers and their children each in his field of
specialty.
Tripoli branch is managed by General
manager , while the eastern area branch is managed by Amin
Mansour Ben Hailm.
The traditional trade in the past is now highly developed
and advanced specially in the importing field and at present
there are short comings and problems which the market
encounters and the causes are that there are individuals
import goods and products over which they have no idea and
is not of their field nor of their specialty where finally
they face with the reality of the market of which they don't
know nothing leading them to sell their imported goods below
the purchasing price to avoid its being spoiled especially
food stuffs and all of these cause panic in the market , be
it known that the Libyan market is widely open for all
Arabic and European products.
With our deep-rooted experience in this field we always take
in consideration these unexpected circumstances
Consumer Demand
There is no doubt that the Libyan consumer has grown up and
understood the quality and products dates as well as the
expiration date of such products. The hygienic procedure in
the Great Jamahiriya as well are very strict with regard to
specifications, measurements and all of this is for the
benefit of the Libyan consumers who prefer the cheapest
products , which opened the door widely for some reckless
individuals to import counterfeit products especially from
eastern Asia countries and Turkey which lead to the
consumers pockets being exhausted who can not discriminate
between the original product and the counterfeit and we
could simply say that the consumer won't be able to
discriminate between such products because of the
skillfulness of the counterfeit. Despite of all the above ,
however we are quite confident that there is a decision
issued by the economy secretariat regulates these things and
to assign each product or trade mark an agent or distributor
in Libya and would not allow the products to slip from
customers boarder points unless their sources are known.
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